The trends white paper worked for AT&T on the “Business impacts of social networking” is just out to their customers. In its final version, after speaking with a bunch of strategic customers who are part from the AT&T EMEA advisory council of customers, we added this 10th prediction:
- Prediction 10: Social networking may allow increased revenues
I guess we were so focused on the huge changes social networking is bringing to the businesses that we obviously missed this very simplistic view. That said, it’s well placed in the 10th rank !
Find the paper here, on AT&T Networking Exchange.